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Scientific American
  • Homeless Project Residents Drink Less If Booze Ban Is Lifted

    This Sunday, millions of Americans will sit down in front of their television or computer, crack open a few beers, and watch the Super Bowl. But if those viewers live in a housing project for the homeless, that booze could get them booted back out to the street. Many homeless housing projects have strict abstinence policies, and require residents to be completely sober. Permitting alcohol, many community organizers reason, would enable addictions and promote a downward spiral into continued drinking and declining health.

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  • Schism over H5N1 Avian Flu Research Leaks Out

    Caption: Electron micrograph of H5N1 virus (gold) Image: CDC/Courtesy of Cynthia Goldsmith; Jacqueline Katz; Sherif R. Zaki

    NEW YORK Sparks flew Thursday night at a New York Academy of Sciences panel discussion about whether or not certain recent research into the H5N1 avian flu virus has created a major biosecurity threat and what, if anything, to do about it.

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  • Close Super Bowl Boosts Ad At End

    Advertisers will drop $3.5 million for a 30-second spot during Sunday’s Super Bowl. But to get the most bang for their buck, they might want to play their ad right after the game ends--not during it. Because if it's a close one, the time slot right after the final gun should have the most sway with viewers. So says a study in the Journal of Advertising . [ Colleen C. Bee and Robert Madrigal, It’s Not Whether You Win Or Lose, It’s How The Game Is Played: The Influence of Suspenseful Sports Programming on Advertising (forthcoming, no link yet)]

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  • For Healthy Cities, Government and Business Need to Reverse Roles

    Okay, I have to be honest with you. I love a city, and a downtown with walkways and tunnels and bus stops that tell me where my buses are via GPS and everything else, but sometimes you can just have more connectivity than you need. Remember the internet-connected toaster, that singed the weather forecast into your morning toast?

    Well, meet the Big Belly Solar Trash Compactor, a precocious trash can that lives in Raleigh, NC.

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  • China Greenhouse Gas Emissions Set to Rise Well Past U.S.

    By 2015, China will emit nearly 50 percent more greenhouse gases than the United States, a top Chinese energy researcher said yesterday.

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